Global Account Director F/H (CDI)

GroupM
France
Temps plein
il y a 19 heures
For the sake of clarity and accessibility, we have chosen not to use inclusive writing in our communications. WPP Media is firmly committed to diversity: we value inclusion and equality, considering all candidates regardless of gender identity, ethnic origin, or religion. All our positions are also open to people with disabilities. About WPP Media:
WPP is the creative transformation company. We use the power of creativity to build a better future for our people, our planet, our clients, and our communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere, we bring together the best platforms, the best talent, and the best partners to develop the most innovative solutions, delivering unmatched growth for our clients. For more information, visit wppmedia.com.At WPP Media, we believe in the power of our culture and our people. It is through this synergy that we create truly exceptional experiences, both for our clients and for our internal teams. To succeed in this role, it is essential to embody the core values that unite WPP and WPP Media:About Wavemaker: A flagship brand of WPP Media
Wavemaker positively provokes growth for its clients by transforming consumer decision-making processes and experiences through media, content, and technology. Our name reflects both our mission and our method. We give our best for bold brands and people who relish the challenge of going further and faster, together.
About the role The Global Digital Director will be working on a major French CAC 40 stock exchange quoted company with a with a strong appetence for digital, that activates media campaigns in 30+ markets globally. The role offers the opportunity: Working directly with the Global Digital Lead and the Client Leadership Team, the Global Digital Director will be responsible for digital campaign strategy and planning, setup, follow-up for analysis, optimization recommendations and client communication.  She/he will play a key role as a conductor to bring all expertise together in building integrated digital activations that answer client objectives and ensure smooth launch across the different channels.  Working with the Global Digital Lead alongside different industry partners and expertise, she/he will have an essential involvement in preparing and rolling-out the testing roadmaps around key strategic pillars:  The Global Digital Director will be working hand on hand with the members of the Client Leadership Team and will be attending regular internal meetings to be fully aligned on the operational tasks as well as the global client roadmap requirements. We are seeking someone who has the ambition to continuously learn and develop, has an interest in all media and a strong digital background, that can help clients understand the key principles in media planning and holds high client service standards. Position based in Paris, partly home working flexibility. The role is decomposed in 3 main workstreams:  Media strategy & planning Once campaign brief is received, she/he will discuss with the client and Client Leadership Team to align and/or challenge brief elements and work with the different experts (social, programmatic, SEA, display teams) to build a coherent digital media strategy that fits on the global brand strategy. These campaigns require an agile way of working to be quickly actionable across the different platforms and channels, all the while leveraging past learnings and historic performance.  She/he will be in contact with the client until the campaign implementation.     Campaign set-up and launch Once the media plan is approved, the Global Digital Director will make sure that the media plan is properly submitted in the agency financial system by the experts.  Once the tracking elements have been requested and are received, she/he will have to follow-up with teams (publishers directly, social/programmatic teams and/or DSP) in charge of media activation:  Reporting, optimisation and finance Once campaign is live, she/he will have to operate the performance follow-up. Based on weekly or bi-weekly reporting depending on campaign:  Responsibilities   Skills/Experience   Measure of Success  Team & Agency environment    Life at WPP Media and its Benefits Our commitment to shaping the future of media is reflected in our active support for the professional development of our talents, helping them reach their full potential. This approach is accompanied by a responsible vision in our media investment strategies, reflecting our dual priority: valuing our employees while adopting sustainable practices in our industry.WPP Media employees have privileged access to the international networks of WPP Media and WPP, enabling them to pursue their passions, expand their professional network, and stay at the forefront of innovations in marketing and advertising.We provide extensive and diverse resources to support our employees, and our company actively fosters the inclusion of talents from all backgrounds. The achievements and expertise of our teams are regularly highlighted during unifying events that also mark key moments of the year, thereby strengthening our collaborative and diverse corporate culture.Our benefits include:Recruitment Process:
🥇 Interview with the recruitment team: An initial phone or video conference interview with a member of our recruitment team. This will allow us to better understand your skills and experience, and it will give you the opportunity to ask questions about the position and the company.🥈 Operational interview: To assess the alignment of your skills and profile with the requirements of the position.🥉 Case study: A case study will be proposed to evaluate your technical skills related to the position. Feedback will be provided.We are committed to making this process as quick and efficient as possible, while maintaining open and transparent communication throughout.WPP Media guarantees equal opportunities and considers all candidates without discrimination or consideration of specific characteristics. We are committed to fostering an environment of respect where everyone feels included and has the same opportunities for professional growth.Please consult our privacy policy to learn more about how we protect your data. While we review all applications received, we only contact those selected for an interview. #LI-Promoted 
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