Responsibilities:
- Grow, maintain, and manage relationships with established and emerging artists, managements and labels and identify collaboration opportunities. Provide sustainable account support and promotion to key partners.
- Develop, apply and iterate local market strategies contributing to TikTok's music ecosystem, including measures to manage partners, grow artist accounts and enhance industry perception.
- Pioneer and introduce new products and services into daily music partnerships and provide feedback to product teams.
- Plan and execute bespoke artist campaigns around new releases and other events, showcasing TikTok product features and impact on music discovery.
- Use data analysis to generate insights about market trends, promotion effectiveness and artist performance.
- Work closely with cross-functional teams to coordinate initiatives and build synergies.
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