The Company:
Marigold is a leading cross-channel marketing platform, with solutions for email, SMS, loyalty, and personalization, helping brands transform their relationships with customers. As the trusted partner behind the world's most recognized brands, including Air New Zealand, Chipotle, Hiscox, KFC, Kraft Heinz, The Atlantic, and more-Marigold delivers relevant brand experiences that cut through the noise and drive real impact. Marigold was born through a merger of industry-leading marketing platforms Cheetah Digital, Sailthru, Selligent, Liveclicker, Emma, and Campaign Monitor, and powers billions of customer interactions annually.
Marigold is a leading cross-channel marketing platform, with solutions for email, SMS, loyalty, and personalization, helping brands transform their relationships with customers. As the trusted partner behind the world's most recognized brands, including Air New Zealand, Chipotle, Hiscox, KFC, Kraft Heinz, The Atlantic, and more-Marigold delivers relevant brand experiences that cut through the noise and drive real impact. Marigold was born through a merger of industry-leading marketing platforms Cheetah Digital, Sailthru, Selligent, Liveclicker, Emma, and Campaign Monitor, and powers billions of customer interactions annually.
The Role:
As a key member of the Growth Marketing team, you are responsible for the planning, coordination, and execution of EMEA events, ensuring they run smoothly and meet our objectives. This includes tasks like venue selection, budget management, vendor coordination, and on-site supervision, as well as all logistics, marketing, and post-event evaluation.
What You’ll Do:
- Develop and implement events strategies in alignment with the company's business goals and marketing moments
- Drive the end-to-end event process from initial strategy to event ideation and execution
- Maintain a thoughtful cadence and calendar of events that ladder up to overall company goals and major company and marketing moments
- Oversee event logistics, including registration and attendee tracking, presentation and materials support, pre- and post-event evaluations, and reporting
- Manage relationships with external vendors and 3rd parties where needed
- Establish success criteria and analyze event impact; prepare stakeholder and executive-level post-event follow up and make recommendations for improvement.
Ideal Qualifications:
- 4-7 years of experience managing events for a B2B software company.
- Detail-oriented, organized, and able to concurrently manage multiple projects through completion each quarter
- Comfortable analyzing data and reporting on event performance
- Expertise in hosting and navigating both in-person and virtual events, with an innovative approach to creative, hybrid experiences and out-of-the-box ideas to engage our external providers
- Must be a self-starter, highly motivated, able to "turn on a dime", think through problems and come up with innovative solutions, and deliver against very tight deadlines
- Bias for action, high attention to detail and exhibit clear ability to manage multiple projects at once
- Bring fresh ideas to the table in order to test and learn from while also exhibiting strong ownership over the work completed.
- Strong communication skills with ability to collaborate cross-functionally
What We Offer:
- The competitive salary and benefits you’d expect!
- Generous time off as well as paid holidays and a birthday benefit day off.
- Retirement contributions.
- Employee-centric and supportive remote work environment with flexibility.
- Support for life events including paid parental leave.
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